Introduction
Sobha Realty partnered with Geek Pictures India in Dubai to launch an innovative out-of-home advertising campaign that celebrated their architectural excellence. Our approach centered on fusing creativity with the core of Sobha Realty’s brand story. The goal was to craft visuals that not only captured attention but also forged a meaningful connection with viewers—turning every glance into an opportunity for engagement.
Overview
We designed a 3D anamorphic billboard that brought a visually striking narrative to life, transforming a traditional medium into an immersive brand experience. This work was displayed across two separate anamorphic screens at JBR Beach, mounted on a massive scale of 35 x 26 feet.
The installation captivated the Dubai audience and reinforced Sobha Realty’s image as a leading premium real estate brand.
View More